Build Solutions

Industry: Construction & Contracting Build Solutions, an award-winning contracting firm, approached us to refine and elevate their digital presence. As a trusted name in the construction industry, they needed branding that reflected their credibility, expertise, and numerous accolades. Our goal was to build a cohesive visual identity and functional website that not only represented their legacy but also supported growth through content and project visibility. Branding & Logo Design We began with the creation of a distinct logo, drawing inspiration from ribbons—a nod to the client’s decorated history and industry recognition. The primary color choice was blue, symbolizing trust, stability, and professionalism—core values at the heart of Build Solutions. The final logo reflects both prestige and approachability, reinforcing their position as a leader in their field. Website Design & CMS Development To complement the new brand identity, we designed a modern, responsive website that highlights the client’s work and values. A custom Content Management System (CMS) was developed to allow Build Solutions to easily showcase completed and ongoing projects. The system is designed for ease-of-use, enabling internal teams to upload new projects with imagery, descriptions, and client testimonials as they become available—keeping the site fresh and relevant. Content Strategy & SEO Recognizing the importance of discoverability, we implemented a targeted blog content strategy to enhance organic SEO. Each blog post is crafted to address industry trends, client case studies, and thought leadership within the contracting space. This ongoing content effort supports search engine visibility, while also establishing Build Solutions as a go-to resource in their domain. User Engagement & Conversion Optimization To drive engagement and encourage user interaction, we incorporated strategically placed call-to-action (CTA) buttons and easy-to-use forms across key sections of the site. A persistent, sticky “Call Us Now” button remains visible as users navigate the site, providing a constant prompt to connect. This frictionless experience helps convert visitors into leads by making it as simple as possible for them to take the next step.